Digital
Leading with purpose creates wins for consumers, community and country: Hina Nagarajan of Diageo India
Indian Premier League, popularly known as IPL, one the richest leagues in the world has discovered a new-found interest from Saudi Arabia.
As reported by Bloomberg, the advisers of the kingdom’s crown prince Mohammed Bin Salman held a talk—in the month of September during the visit of the crown prince—with the officials of the Indian government to move IPL into a holding company. The valuation of the company stands at $ 30 billion.
Saudi Arabia also kept ahead the proposal to invest $ 5 billion into IPL and aid in expanding into other countries, stated the report.
At the Storyboard18 DNPA Conclave 2025, Union Minister Ashwini Vaishnaw spotlighted the critical role of traditional media in an evolving digital landscape. He emphasized that such gatherings can aid the govt in formulating more effective policies for a balanced and sustainable media ecosystem.
Read MoreFrom the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.