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    special coverage

    • Companies operating at internet scale are discovering that engagement cannot be sustained on constant reinvention. Audiences do not want infinite possibility. Instead, they want something they can reenter. Streaming has democratised access, but it could not democratise loyalty, writes Shubhranshu Singh. (Image Source: Unsplash)

      Simply Speaking: Algorithm Meets Ancestry — Netflix Takes on Warner Brothers

    • Deepavali enters UNESCO’s Intangible Cultural Heritage list, becomes India’s 16th global cultural inscription

    STORY OF THE DAY

    Network Advertising wins creative mandate for Bajaj Consumer Care’s coconut oil, amla, gulabjal brands

    Bajaj Consumer Care assigns creative duties to Network Advertising across key brands.

    • Nippon Paint India elevates Mark Titus to President, Decorative Business

    • Small retailers under threat as quick commerce surges; FRAI urges ‘Bharat Taxi’-style platform, backs ONDC support

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    MeitY mandates NIC email system, migrates 12.68 lakh official accounts to Zoho Cloud

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    Breaking: Govt defends 26% hike in Print Ad rates, says move needed to offset rising input costs

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    Women allege harassment at Post Malone’s Guwahati concert, raise concerns about safety at large events

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