Goodbye funnel, hello prompt: Why AI is forcing brands to rethink ad strategy
14x sales spikes, 30% adex hike: Quick commerce takes center stage this festive season
TAM has welcomed the MIB’s decision to open the ratings market but cautioned against provisions that restrict advisory firms from participating.
Sudhanshu Vats to be elected as next ASCI Chairman
Income Tax department raids offices of Marico ahead of GST 2.0 rollout
