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    Special Coverage

    Govt backs 26% print ad rate hike | Broadcasters push TRAI exit | Centre says new TRP norms will ensure fairer ratings

    Television

    Govt revises draft TRP guidelines to ensure fair competition and accurate television ratings

    Brand Makers

    'If we find a win-win situation': Unacademy's Gaurav Munjal eyes merger

    Brand Marketing

    Shoppers say discounts matter more than ever as 81% buy when offered a coupon: Study

    Television

    "Revised TRP norms propose fairer, more accurate ratings system": Govt informs Lok Sabha

    How it Works

    India touches record $825 bn in exports on strong pre-tariff growth, led by electronics, marine, rice shipments

    Brand Marketing

    Apple to open its fifth India retail store in Noida on December 11

    Digital

    Amazon to invest over $35 billion in India’s cloud, AI infrastructure by 2030

    How it Works

    Salman Khan, India Inc join Rs 5.75 trillion wave of big-ticket investments in Telangana at 2-day summit

    Social Media

    French content creator says online hate for India mostly comes from Indians themselves, sparks debate on civic sense and national pride

    Brand Marketing

    Simply Speaking: Algorithm Meets Ancestry — Netflix Takes on Warner Brothers

    Social Media

    Deepavali enters UNESCO’s Intangible Cultural Heritage list, becomes India’s 16th global cultural inscription

    Agency News

    Network Advertising wins creative mandate for Bajaj Consumer Care’s coconut oil, amla, gulabjal brands

    Brand Makers

    Nippon Paint India elevates Mark Titus to President, Decorative Business

    How it Works

    Small retailers under threat as quick commerce surges; FRAI urges ‘Bharat Taxi’-style platform, backs ONDC support

    How it Works

    Govt pushes nationwide modernisation of Akashvani and Doordarshan; Bihar receives over ₹68 crore for upgrades

    Digital

    From cybersecurity to cancer care: MeitY highlights early AI adoption across public services

    Advertising

    Govt reveals over 1.6 lakh self-declaration filings for ads; compliance gaps under Supreme Court’s directive under scanner

    Digital

    MeitY mandates NIC email system, migrates 12.68 lakh official accounts to Zoho Cloud

    Advertising

    Breaking: Govt defends 26% hike in Print Ad rates, says move needed to offset rising input costs

    Social Media

    Women allege harassment at Post Malone’s Guwahati concert, raise concerns about safety at large events

    Brand Marketing

    SpaceX targets 2026 IPO at over $1 trillion valuation: Report

    Digital

    Tier 2+ drives majority of India’s 500M social media audience: Redseer

    Brand Makers

    Hinge appoints Jackie Jantos as CEO as founder Justin McLeod exits to launch new AI venture

    Digital

    India proposes landmark AI law: Developers must pay royalties for training content

    Brand Marketing

    Coldplay’s concert drives Rs 641 crore impact; Re-releases, theatre surge lift demand: BookMyShow

    Digital

    Google launches Data Manager API as AI-integrated marketers see 60% higher revenue growth

    Brand Makers

    Disney nominates former Apple COO Jeff Williams to join its board in 2026

    Brand Makers

    OpenAI names Slack CEO Denise Dresser as chief revenue officer to boost enterprise growth

    Social Media

    Swiggy Instamart customer claims he received a ₹1 coin instead of 5g gold coin; video shows delivery agent distressed

    How it Works

    Pilots body moves Delhi HC against DGCA for ‘wilful non-compliance’ of fatigue rules

    How it Works

    Govt slashes IndiGo’s winter schedule by 10% after massive operational meltdown

    How it Works

    US Visa chaos in India: H-1B appointments pushed to 2026 for social media vetting

    Digital

    Google's AI ad gambit: Is Gemini a new channel or just 'search in a new skin'?

    Interviews

    “AI a Collaborator, not a Creator": Google India’s Shekar Khosla on culture, creativity and the future of marketing

    Television

    Broadcasters back MIB push to remove sector from TRAI, cite need for TRAI Act amendment

    How it Works

    India simplifies labour laws, overlooks services sector vulnerability to AI-era layoffs

    Digital

    Microsoft invests $17.5 billion in India to drive AI diffusion at population scale

    Brand Marketing

    Trademark clash over ‘Pudin Hara’ lands in Delhi HC as Dabur challenges rival’s registration

    Digital

    Contractual clauses cannot override statutory rights: Delhi HC raps ShareChat in Zee case

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    Digital

    Why OpenAI is hiring 100 ex-bankers: Inside the ChatGPT-maker's secret project to automate Wall Street's grunt work

    Agency News

    Adland’s Eastward shift: India powers growth for WPP, Publicis, Havas and Omnicom amid global slowdown

    Gaming

    HUL’s entry into Esports opens door for FMCG majors to tap India’s expanding gaming audience

    Brand Marketing

    Advertising's identity crisis: Comedy agencies, meme metrics and the death of brand memory

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    Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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