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    Agency News

    Kartik Sharma on why 2026 is a defining year for AI-led marketing in India

    As attention becomes more fragmented and cultural moments more fleeting, the report argues that brands must refocus on fundamentals: understanding what consumers value and meeting them in environments they already trust.
    Brand Makers

    Disney establishes new enterprise marketing org; names Asad Ayaz Chief Marketing and Brand Officer

    Brand Marketing

    Qcomm branding reset: Blinkit, Instamart, Zepto and the retreat from 10-minute delivery

    Agency News

    Breaking: Suumaya–Dentsu case: ED seizes and attaches assets worth ₹35.22 cr in alleged ₹137 cr fraud

    Featured

    Agency News

    Committed to rebuilding the international business: Dentsu

    Gaming

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    Brand Marketing

    The 10-minute delivery myth: How speed became quick-commerce’s biggest risk

    Gaming

    Ahead of budget 2026, gaming industry seeks tax parity, IP funding and export push

    How it Works

    Infosys headcount rises by 5,000 in Q3, plans to add 20,000 freshers in FY26

    Brand Makers

    When Everyone Is Creative, What Does Creativity Even Mean Anymore?

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    Ahead of Budget 2026, M&E industry flags GST, TDS, ITC roadblocks; seeks structural tax reforms

    Digital

    Media, Entertainment and Gaming sectors kept out of India–AI Impact Summit 2026: Stakeholders

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    From jingles to legal protection: The growing importance of sonic trademarks in India

    Trending News

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    Special Coverage

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    How it Works

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    How it Works

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    Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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