Digital
Leading with purpose creates wins for consumers, community and country: Hina Nagarajan of Diageo India
Biz Moves: Gozoop Hawk and Popkorn bag accounts
Keep up with all the key business wins and the account movements.
Data-driven customer experience agency, Gozoop Hawk bagged the digital customer service mandate for real estate brand Godrej Properties. (Representative Image: sippakorn yamkasikorn via Unsplash)
Gozoop Hawk and Godrej Properties
Data-driven customer experience agency, Gozoop Hawk, has bagged the digital customer service mandate for real estate brand Godrej Properties. The agency will collaborate with Godrej Properties to study the social media conversations. This will be followed by providing relevant solutions, strategic digital listening and reputation management services.
Popkorn and Code
Digital arm of V360 Group, Popkorn has been appointed as the digital creative agency of men’s grooming brand Code. The mandate was won following a multi-agency pitch.
SPOTLIGHT
At the Storyboard18 DNPA Conclave 2025, Union Minister Ashwini Vaishnaw spotlighted the critical role of traditional media in an evolving digital landscape. He emphasized that such gatherings can aid the govt in formulating more effective policies for a balanced and sustainable media ecosystem.
Read MoreIN PHOTOS: At Global Pioneers Summit, visionaries chart the future of business and creativity
From the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.