BIZ-MOVES

Agency News

Wondrlab bags the brand mandate of Blue Heaven

This partnership will debut with a soon to be unveiled festive campaign.

Agency News

Dentsu X wins the integrated media mandate of Vi-John Healthcare India's shaving category

As per the mandate, dentsu X - a branding and marketing agency from dentsu India, will drive innovation to position the brand in the market.

How it Works

Talented invests in fractional marketing consultancy 'Early'

With their ‘Grid’ model, Talented plans to back a broad range of agency and marketing start-ups.

How it Works

Nazara to invest Rs 982 cr in PokerBaazi owner Moonshine Technology

The investment includes Rs 150 crores in primary capital, with the remainder acquired through a secondary purchase of existing investor shares via cash and stock.

How it Works

Nazara acquires 15.86% stake in Indian esports platform STAN for Rs 18.4 cr

Nazara will purchase 15.86% in STAN for Rs 18.4 Cr (US$2.2 million) in an all-cash secondary transaction.

How it Works

LS Digital expands into US market to launch ".fear-LS"

This joint venture aims to leverage the strengths of both the companies to solve the industry pain point of digital friction; an operational disconnect within the customer journey.

How it Works

Dabur and Jubilant bid for 40% of Coca-Cola India, valuation at Rs 10,800 crore

Coca-Cola's decision on whether to accept a single investor, multiple investors, or a consortium is expected by the end of the fiscal year.

Agency News

Wavemaker India wins integrated media mandate for Taco Bell

Wavemaker India will be responsible for developing and executing innovative media strategies across various online and offline channels. The partnership will focus on bolstering Taco Bell's brand visibility.

Brand Makers

GOAT Brand Labs raises $21 million to drive omnichannel expansion

The fresh capital will be used to drive the growth of its portfolio brands, such as Chumbak, trueBrowns, The Label Life, Pepe Jeans Inner Fashion, Voylla, Petcrux, and Nutriglow.

Agency News

Dentsu Creative Webchutney wins digital mandate of Godrej Professional

As per the mandate, Dentsu Creative Webchutney will lead the digital marketing strategy and execute innovative campaigns for Godrej Professional.

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