Advertising
Global Mergers, Local Ripples: Consolidations reshape India's ad land as clients seek 'single-window' partners
Global market research agency Ipsos has given additional responsibilities to Archana Gupta, executive director, market strategy and understanding lead to also spearhead shopper research and capability building.
Ipsos has brought Malvika Mani on board as executive director where her responsibilities will include servicing the large and strategic accounts of Ipsos India.
Gupta began her career at IMRB International and went on to work across Synovate. Her innings at Ipsos began as research director.
As India eyes global leadership in media, entertainment and gaming, Storyboard18's Digital Entertainment Summit, set to take place on June 27 in the capital, will spotlight the bold strategies, policy pathways and creative innovations shaping the future of the industry.
Read MoreFrom the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.