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Airtel Payments Bank to increase marketing spends by 25-30 percent in the new year

India is at the heart of Airbnb's global expansion story: Amanpreet Singh Bajaj

STORY OF THE DAY

‘We prefer doing L&M deals in the domestic market,’ says Saurabh Kalra of McDonald's

The quick-service restaurant (QSR) chain plans to open approximately 580 to 630 restaurants by December 2027, averaging 40 to 50 new locations annually.

WokTok to generate 8-9% of VRB's overall revenue by FY27, says Veeba's Viraj Bahl

India among Landor's top three markets by size, opportunities but lags in revenue: Christian Schroeder of Landor

Featured

QUANTUM-BRIEF

Smytten to turn profitable by FY25-end; seeks fresh funds for offline expansion

QUANTUM-BRIEF

Honasa Consumer's Anuja Mishra on influencer marketing, customer expectations and more

QUANTUM-BRIEF

Festive forecast: Auto and finance lead the way in digital advertising, says Zenith's Jai Lala

QUANTUM-BRIEF

Will continue to focus on equity-building mediums like CTV: Tanishq

QUANTUM-BRIEF

Advertising on OTTs to see significant growth in 2024 festive season: Havas Media Network

QUANTUM-BRIEF

Cleartrip’s media spend grows by 15–20% with focus on digital, CTV and impact properties

Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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‘We prefer doing L&M deals in the domestic market,’ says Saurabh Kalra of McDonald's

Featured

QUANTUM-BRIEF

Smytten to turn profitable by FY25-end; seeks fresh funds for offline expansion

QUANTUM-BRIEF

Honasa Consumer's Anuja Mishra on influencer marketing, customer expectations and more

QUANTUM-BRIEF

Festive forecast: Auto and finance lead the way in digital advertising, says Zenith's Jai Lala

QUANTUM-BRIEF

Will continue to focus on equity-building mediums like CTV: Tanishq

QUANTUM-BRIEF

Advertising on OTTs to see significant growth in 2024 festive season: Havas Media Network

QUANTUM-BRIEF

Cleartrip’s media spend grows by 15–20% with focus on digital, CTV and impact properties

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