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interviews

  • Personalisation is first and foremost a people problem: BCG's Mark Abraham and Aarav Singhal

    Personalisation is first and foremost a people problem: BCG's Mark Abraham and Aarav Singhal

  • BSC's Shantanu Deshpande on betting big on "Make in India" for sustainable grooming's future

    BSC's Shantanu Deshpande on betting big on "Make in India" for sustainable grooming's future

Nalanda, love letters, Ratan Tata: Ideas and ideals intersect at Storyboard18 Delhi Literature FestivalSTORY OF THE DAY

Nalanda, love letters, Ratan Tata: Ideas and ideals intersect at Storyboard18 Delhi Literature Festival

The Storyboard18 Delhi Literature Festival brought together voices from politics, literature, and technology to explore legacy, creativity, and cultural memory.

  • Amazon ad revenue jumps 19% to $13.92 billion

    Amazon ad revenue jumps 19% to $13.92 billion

  • PVR INOX CEO Gautam Dutta on the next big leap for multiplexes in India

    PVR INOX CEO Gautam Dutta on the next big leap for multiplexes in India

Featured

'Big Tech must pay its fair share', says Michael McNamara, Member of EU Parliament at Storyboard18 DNPA Conclave

QUANTUM-BRIEF

'Big Tech must pay its fair share', says Michael McNamara, Member of EU Parliament at Storyboard18 DNPA Conclave

'Great creativity alone won’t drive sales', says Lim Seob Chung of Cheil SWA

QUANTUM-BRIEF

'Great creativity alone won’t drive sales', says Lim Seob Chung of Cheil SWA

Minimalist's Mohit Yadav on challenging misinformation and not relying on flashy ads

QUANTUM-BRIEF

Minimalist's Mohit Yadav on challenging misinformation and not relying on flashy ads

OOH industry to clock Rs 5,500 crore AdEx in 2025: Praveen Vadhera, CEO of IOAA

QUANTUM-BRIEF

OOH industry to clock Rs 5,500 crore AdEx in 2025: Praveen Vadhera, CEO of IOAA

2025: Building Learning Organisations, emerging brands, India stack and more...' says Unny Radhakrishnan, Digitas India

QUANTUM-BRIEF

2025: Building Learning Organisations, emerging brands, India stack and more...' says Unny Radhakrishnan, Digitas India

2025 - The Year Of...: AI-driven features making OTT platforms more inclusive, says ZEE5's Manish Kalra

QUANTUM-BRIEF

2025 - The Year Of...: AI-driven features making OTT platforms more inclusive, says ZEE5's Manish Kalra

More from Storyboard18

Brand Makers

2025 - The Year Of...: Strategic pricing, agility, and cost optimization, says Castrol MD Kedar Lele

2025 - The Year Of...: Strategic pricing, agility, and cost optimization, says Castrol MD Kedar Lele

Brand Makers

Axis Max Life's Prashant Tripathy on expansion into rural India and rebranding with Axis Bank

Axis Max Life's Prashant Tripathy on expansion into rural India and rebranding with Axis Bank

Brand Makers

Axis Max Life's Rahul Talwar on how AI, virtual influencers and social commerce are reshaping insurance

Axis Max Life's Rahul Talwar on how AI, virtual influencers and social commerce are reshaping insurance

Brand Makers

Airtel Payments Bank to increase marketing spends by 25-30 percent in the new year

Airtel Payments Bank to increase marketing spends by 25-30 percent in the new year
India is at the heart of Airbnb's global expansion story: Amanpreet Singh Bajaj

Interviews

India is at the heart of Airbnb's global expansion story: Amanpreet Singh Bajaj

Brand Makers

‘We prefer doing L&M deals in the domestic market,’ says Saurabh Kalra of McDonald's

‘We prefer doing L&M deals in the domestic market,’ says Saurabh Kalra of McDonald's

Interviews

WokTok to generate 8-9% of VRB's overall revenue by FY27, says Veeba's Viraj Bahl

WokTok to generate 8-9% of VRB's overall revenue by FY27, says Veeba's Viraj Bahl

Interviews

India among Landor's top three markets by size, opportunities but lags in revenue: Christian Schroeder of Landor

India among Landor's top three markets by size, opportunities but lags in revenue: Christian Schroeder of Landor
Smytten to turn profitable by FY25-end; seeks fresh funds for offline expansion

Interviews

Smytten to turn profitable by FY25-end; seeks fresh funds for offline expansion

Brand Marketing

Honasa Consumer's Anuja Mishra on influencer marketing, customer expectations and more

Honasa Consumer's Anuja Mishra on influencer marketing, customer expectations and more

How it Works

Festive forecast: Auto and finance lead the way in digital advertising, says Zenith's Jai Lala

Festive forecast: Auto and finance lead the way in digital advertising, says Zenith's Jai Lala

Advertising

Will continue to focus on equity-building mediums like CTV: Tanishq

Will continue to focus on equity-building mediums like CTV: Tanishq

POPULAR

Leading with purpose creates wins for consumers, community and country: Hina Nagarajan of Diageo India

Digital

Leading with purpose creates wins for consumers, community and country: Hina Nagarajan of Diageo India

'Largest employer in the world is inefficiency': CRED's Kunal Shah at Storyboard18 Global Pioneers Summit

Digital

'Largest employer in the world is inefficiency': CRED's Kunal Shah at Storyboard18 Global Pioneers Summit

Unheard tales of Maggi’s redemption: How poetry and nostalgia revived an iconic brand

Brand Makers

Unheard tales of Maggi’s redemption: How poetry and nostalgia revived an iconic brand

Content creator Raj Shamani’s journey: Prioritizing substance over virality

Special Coverage

Content creator Raj Shamani’s journey: Prioritizing substance over virality

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Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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