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Brand Marketing

  • ‘Big brands can become suspicious,’ Unilever’s CEO says, as FMCG firm taps 300,000 influencers

    ‘Big brands can become suspicious,’ Unilever’s CEO says, as FMCG firm taps 300,000 influencers

  • Exclusive: PepsiCo’s high-speed F1 play - CEO Eugene Willemsen on the Mercedes partnership

    Exclusive: PepsiCo’s high-speed F1 play - CEO Eugene Willemsen on the Mercedes partnership

Film Critics Guild flags ‘coordinated harassment’ of reviewers: Why the row over Dhurandhar raises larger questions about free critiqueSTORY OF THE DAY

Film Critics Guild flags ‘coordinated harassment’ of reviewers: Why the row over Dhurandhar raises larger questions about free critique

  • OpenAI at 10: A history of the ChatGPT-maker, how it remade an industry - and the questions it left behind

    OpenAI at 10: A history of the ChatGPT-maker, how it remade an industry - and the questions it left behind

  • Sam Altman on OpenAI a decade after its launch; signals rapid acceleration toward Superintelligent AI

    Sam Altman on OpenAI a decade after its launch; signals rapid acceleration toward Superintelligent AI

Featured

IndiGo appoints external aviation expert to review recent operational disruption

Brand Marketing

IndiGo appoints external aviation expert to review recent operational disruption

Breaking: No pact with AI band Trilok, says Govt as Prasar Bharati faces questions over AI-generated content

Digital

Breaking: No pact with AI band Trilok, says Govt as Prasar Bharati faces questions over AI-generated content

Rapido ride dispute in Ahmedabad sparks online debate over extra charge demand

Social Media

Rapido ride dispute in Ahmedabad sparks online debate over extra charge demand

Air India unveils ‘Change Is in the Air’ campaign ahead of its biggest makeover yet

Brand Marketing

Air India unveils ‘Change Is in the Air’ campaign ahead of its biggest makeover yet

Gavaskar files personality-rights plea in Delhi HC against misuse of his name

How it Works

Gavaskar files personality-rights plea in Delhi HC against misuse of his name

Flipkart Minutes posts 16X order surge in H2 2025 as Gen-Z drives adoption

Brand Marketing

Flipkart Minutes posts 16X order surge in H2 2025 as Gen-Z drives adoption

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Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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Vishakha.Deshmukh@nw18.com

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Have a query? Got feedback? Want to share tips or ideas? Our team would be happy to hear from you. Get in touch with us here:
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