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latest-news
Advertising
Goafest 2025: Enormous, Tilt, McCann, Leo, atom come out on top at the ABBY Awards
How it Works
Supreme Court upholds dual taxation on broadcasters; liable to pay both service tax and entertainment tax
Social Media
Neeraj Ghaywan's Homebound receives '9-minute' standing ovation at Cannes
Brand Makers
Excellence is not a culture yet in India: Cred founder Kunal Shah
How it Works
TRAI responds to DoT's back-reference; reasserts mandatory Digital Ratings for in-building connectivity
Special Coverage
ACI unified for ad bodies | Partha Sinha quits BCCL | Brands on influencer marketing
Brand Marketing
Lifestyle giants Nykaa, Myntra revamp ad strategy; TV ads spend down
Brand Makers
ITC witnesses 295% jump in profit to Rs 19,807 crore in Q4FY25
Brand Marketing
Mamaearth-parent Honasa Consumer ups ad expenses by 15% to hit Rs 184 crore in Q4FY25
Brand Makers
Kunal Shah on India’s ‘God Complex’ with founders: 'We worship, then do visarjan'
Brand Makers
Barbeque-Nation losses widen to Rs 20.6 crore in Q4FY25
Brand Marketing
CCPA flags Uber’s ‘advance tip’ feature as unfair trade practice
Digital
Global AI giants face trademark turbulence in India as homegrown claims take precedence
Advertising
EXCLUSIVE: ACI to serve as unified front for India’s advertising giants
Brand Makers
Who is Vaibhav Taneja? Tesla's Indian origin CFO who out-earned Satya Nadella and Sundar Pichai
How it Works
WhatsApp Co-Founder: No ads or social features ever intended, strengthening Meta's defense
Brand Marketing
Coca-Cola renews global marketing partnership with WPP Open X
How it Works
Aditya Birla Fashion demerges lifestyle business, sets May 22 as record date
How it Works
Two channels acquire vacant MPEG-2 slots in 87th e-auction
How it Works
94% Gen Zs, 97% millennials value practical, on-the-job learning over academic theory: Deloitte Survey
Brand Marketing
Swiggy rolls out ‘Drops’ for exclusive, limited-edition dishes by top chefs
How it Works
FSSAI seeks nominations for Central Advisory Committee membership
How it Works
Çelebi to Delhi HC: Not an arm of Turkish Govt, security ban jeopardises 10,000 Indian jobs
How it Works
Accenture announces salary hikes and promotions after 2.5 years
Brand Marketing
RK Swamy profit declines by 53.8% to Rs 12.3 crore in Q4FY25
Brand Makers
Partha Sinha moves on from BCCL; joins MNC as business advisor
How it Works
Department of Telecom invites budgetary quotes for Spectrum Monitoring System along border zones
Brand Makers
BMW India appoints Andreas Modlmayer as MD and CEO
How it Works
Amazon's retail media ad revenue to exceed $60.6 billion in 2025: WARC Media
How it Works
OpenAI acquires Apple veteran Jony Ive's AI device startup for $6.5 bn
Brand Makers
WPP appoints Marie-Claire Barker as Global Chief People Officer
Brand Makers
Agencies must reinvent to stay relevant in the Age of AI, says Publicis Groupe's Rishad Tobaccowala
Brand Marketing
Global Ads Spotlight: How Heinz scored big with Swift sauce moment
Agency News
Goafest 2025: Wavemaker named Media Agency of the Year at 2025 ABBY Awards
Brand Marketing
Publicis aquires Captiv8 to strengthen influencer marketing muscle
OTT
The big screen comeback: Cinema chains bet on deals, discounts and refills
How it Works
Influencer marketing booms, but brands still flying blind
Brand Makers
FMCG giants scale back traditional advertising as digital channels gain favor
Brand Makers
‘Why will I buy time? I will buy end outcomes’: Tata Motors CMO Shubhranshu Singh
Brand Marketing
R K Swamy unveils strategic overhaul amid revenue decline
