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Bobby Kurian, journalist turned communications strategist and industry veterans Madan Bahal and Rajesh Chaturvedi, the founders of public relations firm, Adfactors PR have entered a joint venture.
StratInk Consulting, the company formed by the trio, offers CEOs and investors in India Inc, communications solutions for complex business environments
Kurian will lead the company as co-founder and managing director. He previously held senior editorial positions at The Times of India and The Economic Times, among other media. Kurian also provides advisory services to tech investors and multiple business leaders on growth opportunities and business risks.
StratInk will offer solutions for risk intelligence, merger and acquisition, public advocacy, people advisory, investment cycles, and geopolitical and economic trends. The company plans to bring consultants onboard from newsrooms, communications, law firms, capital markets and public policy platforms.
The joint venture will set up offices in Bengaluru, New Delhi and Mumbai.
As India eyes global leadership in media, entertainment and gaming, Storyboard18's Digital Entertainment Summit, set to take place on June 27 in the capital, will spotlight the bold strategies, policy pathways and creative innovations shaping the future of the industry.
Read MoreFrom the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.