How it Works
Tech layoffs 2025: The biggest job cuts in Silicon Valley and beyond
Cheil Worldwide's Global CCO Malcolm Poynton steps down
Malcolm Poynton began his career in the creative division at HKM/Rialto, and then OMON, Green Girl Publishing, The Campaign Palace, M&C Saatchi London, Saatchi & Saatchi, Ogilvy UK and SapientNitro.
Under Malcolm Poynton’s creative leadership, campaigns for Adidas, American Express, British Airways, Coca-Cola, Dove, Foot Locker, IBM, Sky TV, Toyota, Vodafone and Samsung have resulted in favourable business results.
Malcolm Poynton, who led Cheil Worldwide as global chief creative officer, is stepping down from his position. He had taken up the position in January 2015.
He began his career in the creative division at HKM/Rialto, and then OMON, Green Girl Publishing, The Campaign Palace, M&C Saatchi London, Saatchi & Saatchi, Ogilvy UK and SapientNitro.
Under Poynton’s creative leadership, campaigns for Adidas, American Express, British Airways, Coca-Cola, Dove, Foot Locker, IBM, Sky TV, Toyota, Vodafone and Samsung have resulted in favourable business results.
Poynton is also a trustee and board member of D&AD. He sits on the advisory board of WARC and is a patron of C.A.L.M., the UK's Institute of Contemporary Art and Royal Academy of Art.
SPOTLIGHT
The leaders highlighted how AI is emerging as a critical enabler in this shift from marketing’s traditional focus on new customers to a more sustainable model of driving growth from existing accounts.
Read MoreExplained: What the Online Gaming Bill means for the industry, users and platforms
The Online Gaming Bill 2025 imposes severe penalties, allows warrantless search and seizure, and empowers a central authority to regulate the digital gaming ecosystem. It is expected to disrupt platforms, payment systems, and advertising in the sector. Here's all you need to know about the bill.