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Gourav Rakshit, who led Viacom18, as chief operating officer has moved on from the entertainment network.
During his stint at Viacom18, Rakshit helped in shaping Viacom18’s digital agenda, stated a media report.
Rakshit, who began his career at Nestle as marketing manager went on to work across Planetasia, Infosys Consulting and People Interactive.
During his stint at People Interactive as president and chief executive officer, he realigned organisational roles and operating frameworks to support rapid long term growth and profitability.
Disney's deal with Viacom18 is expected to close this month. Disney reached a pact to sell 60 percent of its India unit to Viacom18, as reports on CNBC-TV18, quoting Wall Street Journal. The deal value is $ 3.9 billion.
According to LinkedIn’s research with over 1,700 B2B tech buyers, video storytelling has emerged as the most trusted, engaging, and effective format for B2B marketers. But what’s driving this shift towards video in B2B? (Image Source: Unsplash)
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