Digital
Online gaming in India is among the world’s most vibrant, says MoS I&B Dr L Murugan at Storyboard18 DES 2025
HeroMoto’s marketing push | TN to regulate RMG industry | CMOs from adland
Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.
Hero MotoCorp will be focusing on marketing investment to create 'power brands'.
Storyboard18 presents FAST FIVE ⬇
We bring you top five news updates from the world of advertising, marketing and business of brands.
Hero MotoCorp plans to invest heavily in marketing and create 'power brands' Hero MotoCorp will be focusing on marketing investment to create 'power brands'. "Now is the time to ramp up brand building, brand awareness and communication around these brands," said CEO Niranjan Gupta. Read more
No further consultations: TN online gaming authority set to enforce strict rules for RMG industry
Storyboard18 was the first to report that N. Muruganandam, Chief Secretary of the Tamil Nadu government, had hinted at regulating certain games, citing concerns over the growing addiction to online gaming among children and its harmful effects. Read more
From adland to CMO chair: CXOs at companies excel after successful stints in advertising Storyboard18 tracks the professional trajectory of some of the leading CXOs, who have honed their skills in advertising before making a successful switch to branding. Read moreEssenceMediacom’s Sonali Malaviya quits the WPP-owned media agency Sonali Malaviya had stints across Roy Morgan Research, PHD, MindShare, Twitter, Colorbar etc. Read more
CBFC unveils updated film certification system; introduces five new categories - U, UA 7+, UA 13+, UA 16+, A The new system is designed to help parents make more informed decisions about what content is suitable for their children, considering factors like violence, intimacy, horror, or mature themes. Read more
Stay tuned to Storyboard18's FAST FIVE from the world of advertising, marketing and business of brands.
SPOTLIGHT
As India eyes global leadership in media, entertainment and gaming, Storyboard18's Digital Entertainment Summit, set to take place on June 27 in the capital, will spotlight the bold strategies, policy pathways and creative innovations shaping the future of the industry.
Read MoreIN PHOTOS: At Global Pioneers Summit, visionaries chart the future of business and creativity
From the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.