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Co-lead or crown? Tussle for Omnicom–IPG leadership race in India heats up
Manjari Upadhye, who led Welspun Group as chief executive officer at Welspun World, has been appointed by Mahindra & Mahindra as chief marketing officer - automotive division.
Her skills ranged across product innovation, strategy, partner relationship management, marketing strategy, team leadership, P&L management and business modeling.
Upadhye started her career at Colgate Palmolive as senior product manager, and went on to work across Ocean Spray Cranberries, PepsiCo, Mondelez International, Danone Dairy and Amazon.
According to LinkedIn’s research with over 1,700 B2B tech buyers, video storytelling has emerged as the most trusted, engaging, and effective format for B2B marketers. But what’s driving this shift towards video in B2B? (Image Source: Unsplash)
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