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Mutual fund company Nippon India Mutual Fund roped in Kaiyomurz Daver as chief marketing officer. In his new role, Daver will look into building and executing the firm’s marketing strategy.
Daver started his career at DBS Office Business Centers, Business Standard, Motilal Oswal Securities, Kotak Mutual Fund and IndiaNivesh Shares and Securities.
He is experienced across BFSI, media and service industry. His skills range from brand strategy, communications and advertising, events, media planning buying, content and corporate communications.
The leaders highlighted how AI is emerging as a critical enabler in this shift from marketing’s traditional focus on new customers to a more sustainable model of driving growth from existing accounts.
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