Digital
Leading with purpose creates wins for consumers, community and country: Hina Nagarajan of Diageo India
Pravis, a marketing agency, has appointed Ritu Sharda as its Partner and Chief Creative Officer. She brings over two decades of experience and joins from Ogilvy, where she led several iconic and award-winning campaigns.
In her new role, Sharda will drive Pravis’ creative strategy, integrating brand-building with performance marketing to solve business challenges.
With 24 years in the industry, she has worked with major brands such as Mirinda, 7 Up, McDonald’s, Samsung, Nestlé, Coca-Cola, HP, Google, BMW, Ford, KFC, MasterCard, Thums Up, and more.
Her appointment marks a significant step for Pravis as it strengthens its creative leadership.
At the Storyboard18 DNPA Conclave 2025, Union Minister Ashwini Vaishnaw spotlighted the critical role of traditional media in an evolving digital landscape. He emphasized that such gatherings can aid the govt in formulating more effective policies for a balanced and sustainable media ecosystem.
Read MoreFrom the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.