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Zydus Healthcare, a multinational pharmaceutical company has brought Tarundeep Singh Rana onboard as chief marketing officer. He announced his move via LinkedIn. Previously, Rana was head of marketing and e-commerce, consumer healthcare at Sun Pharma.
Rana started his career at Cadila Pharmaceuticals as a market research executive. He then moved to Dr. Morpen Limited India as brand manager. Rana has also worked with Win Medicare, Hamdard Laboratories and Dr. Reddy’s Laboratories.
He holds a bachelor’s degree in pharmacy from Nagpur University and went on to acquire a master’s degree in business administration specialising in marketing from Kurukshetra University.
According to LinkedIn’s research with over 1,700 B2B tech buyers, video storytelling has emerged as the most trusted, engaging, and effective format for B2B marketers. But what’s driving this shift towards video in B2B? (Image Source: Unsplash)
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