Agency News
'Why buy a network that even Dentsu couldn’t fix?': Inside the gamble of Dentsu's international arm sale
Tanmay Prusty, who held the position of vice president and head of national brands at Tata Consumer Products, has been promoted to the position of senior vice president, business/ category head - capital foods (Chings / S&J).
Prusty started his career at ITC and went on to work across RB, Amazon and Oyo.
As the general manager and head of national brands at Tata Consumer Products, Prusty led the team and enabled market share growth and consumer franchisee expansion of the INR 3500 cr+ portfolio of brands like - Tata Tea Premium, Tata Tea Gold, Tata Tea Agni, Tata Tea Select, Tata Tea Elaichi/Spice Mix, Tata Tea Buff and Lal Ghoda/Kala Ghoda.
According to LinkedIn’s research with over 1,700 B2B tech buyers, video storytelling has emerged as the most trusted, engaging, and effective format for B2B marketers. But what’s driving this shift towards video in B2B? (Image Source: Unsplash)
Read MoreIndia’s parliamentary panel warns fake news threatens democracy, markets and media credibility, urging stronger regulation, fact-checking, AI oversight and global cooperation.