Unicommerce appoints Pranay Kale as Head of Sales, Vaibhav Mehrotra as Marketing Head

E-commerce enablement SaaS platform Unicommerce on Wednesday announced the expansion of its leadership team. The company hired Pranay Kale to head its sales across India and Vaibhav Mehrotra will lead the marketing function at Unicommerce.

Pranay Kale has more than 18 years of experience in the SaaS industry and has worked across BFSI, technology, manufacturing as well as other verticals globally. He has previously headed growth functions for companies like Leadsquared, HighRadius, and Realization Technologies.

Vaibhav Mehrotra is a seasoned marketing leader with a career spanning over 15 years of experience across brand, product, digital, and performance marketing. He has held leadership positions at organizations such as Cashfree Payments, DLF Limited, Max Group, Cognizant Interactive, and Photon Interactive.

"I am delighted to welcome on board Pranay and Vaibhav. They bring rich and diverse experience to Unicommerce, which will help grow our collective ability to serve our customers and grow the market. The e-commerce market is rapidly evolving in terms of user expectations, complexity of operations, and the interconnectedness of key participants. Our deep understanding of the market and our expanded leadership position strengthens our ability to keep simplifying e-commerce for all our users through our integrated range of technology solutions”, said Kapil Makhija, MD & CEO of Unicommerce eSolutions Limited said.

Last month, Unicommerce made a debut in the Indian stock market. The stock listed at Rs 235 per share on the NSE, a premium of 117.59 percent to its issue price of Rs 108. Meanwhile, on BSE, it listed at Rs 230, a 112.96 percent premium.

The company had launched an initial public offering (IPO) of Rs 276.57 crore between 6-8 August at a price band of Rs 102-108 per share. Unicommerce shares were down by 1.16 percent to Rs 210.59 at 11:53 am on Wednesday. As of Q1 2025, Unicommerce has more than 3,600 clients including D2C brands, retail and e-commerce companies as well as logistics provider firms. Unicommerce has clients and operations in India, the Middle-East, and South-East Asia.