Advertising
Global Mergers, Local Ripples: Consolidations reshape India's ad land as clients seek 'single-window' partners
Storyboard18 presents FAST FIVE ⬇
We bring you top five news updates from the world of advertising, marketing and business of brands.
Click here to know more
Swiggy's ad spend drops 26% to Rs 1850 crore in FY2024; to 'cost-effectively' invest in marketing
Swiggy has proposed to spend up to Rs 1000 crore, over four calendar years on brand marketing services across various channels, including traditional media.
‘Q-commerce is here to stay, retailers must upgrade themselves’, says CEO of Retailers Association of India
Multiple retail trade associations and federations have written to the Indian government, expressing concerns that the growth of Q-commerce platforms is hurting their retail businesses.
Swiggy IPO: Co-founders Sriharsha Majety, Nandan Reddy remuneration revealed
According to the updated draft red herring prospectus (DRHP) submitted to SEBI on September 26, the CTC for Swiggy co-founders will increase to Rs 3 crore in 2026.
Sidharth Malhotra takes a bite of Swiggy; invests in IPO-bound food delivery app
Swiggy's upcoming IPO follows a series of successful funding rounds, with investments pouring in from global venture capital giants such as SoftBank Vision Fund, Accel, and Prosus.
Biocon's Kiran Mazumdar-Shaw rings Nasdaq bell for niece's Bicara Therapeutics' Billion-Dollar debut
Kiran Mazumdar-Shaw beams with pride as her niece, Claire Mazumdar, leads Bicara Therapeutics to a successful billion-dollar IPO at Nasdaq.
Stay tuned to Storyboard18's FAST FIVE from the world of advertising, marketing and business of brands.
As India eyes global leadership in media, entertainment and gaming, Storyboard18's Digital Entertainment Summit, set to take place on June 27 in the capital, will spotlight the bold strategies, policy pathways and creative innovations shaping the future of the industry.
Read MoreFrom the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.