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Brand Marketing

Post or Pause? Experts advise brands to stay silent after Deepinder Goyal’s social media backlash

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From Pink Slips to Silent Sidelining: Inside adland’s layoff and anxiety crisis

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Prasoon Joshi on Advertising, Vulnerability and Creativity at AAAI Awards

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“Two drunks leaning on a lamppost”: Sir Martin Sorrell on the Omnicom–IPG merger and the turbulence ahead

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Office war erupts: Omnicom–IPG merger sparks turf war in Mumbai as leaders battle for space

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Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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