FICCI

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Ayushmann Khurrana appointed ambassador for FICCI Frames

Held annually in Mumbai, the event brings together influential personalities, creative professionals, and policymakers from around the world to discuss emerging trends, innovative technologies, and key challenges in the entertainment landscape.

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AVGC sector applauds govt nod for NCoE, projects $26 billion growth by 2030

This initiative aims to position India as a content hub, providing state-of-the-art content to enhance India's global soft power and draw foreign investments into the media and entertainment sector.

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Is Sports pushing Bollywood out of the marketing spotlight?

Both new-age and legacy brands are now using cricket and other emerging sports as their preferred marketing tool. Bollywood may not be out of the picture, but sports has certainly upped its game.

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