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Online gaming in India is among the world’s most vibrant, says MoS I&B Dr L Murugan at Storyboard18 DES 2025
'Heart and Smart': How Kotak Life is changing the narrative in BFSI marketing
Catch the full conversation on Media Dialogues with Storyboard18 on CNBC-TV18.
Ashish Nair, CMO & Head - Customer Value Management & Health Tech, Kotak Life
Legacy, security, and the power of smart financial planning - these are the pillars of Kotak Life’s latest campaign, ‘Viraasat Ban Ke Hi Rahegi.’ But what inspired this message, and how does it connect with the evolving aspirations of Indian consumers? Today, we have with us Ashish Nair, CMO & Head - Customer Value Management & Health Tech at Kotak Life, to take us through the campaign’s journey, the changing landscape of BFSI marketing, and how Kotak Life is staying ahead in a rapidly transforming market.
Catch the full conversation on Media Dialogues with Storyboard18 on CNBC-TV18!
SPOTLIGHT
As India eyes global leadership in media, entertainment and gaming, Storyboard18's Digital Entertainment Summit, set to take place on June 27 in the capital, will spotlight the bold strategies, policy pathways and creative innovations shaping the future of the industry.
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