Brand Makers
Dil Ka Jod Hai, Tootega Nahin
Interviews with Tyler Turnbull, Anuj Poddar & Avinash Shekhar
FCB’s Turnbull on India plans; Bajaj Electricals’ Poddar on trends in consumer appliances business; and ZebPay’s Shekhar on the brand’s new campaign.
Tyler Turnbull, Global CEO, FCB
In this episode of Storyboard 18, we speak exclusively with Tyler Turnbull, the new Global CEO of FCB, on his recent visit to India. We also catch up with Bajaj Electricals Limited's Executive Director Anuj Poddar who shares plans for summers, key focus areas for the coming months and the impact of the Covid-19 pandemic on consumer appliances business. Finally, we talk with Avinash Shekhar, the CEO of ZebPay, about their new campaign and advertising of crypto products in India.
SPOTLIGHT
"The raucous, almost deafening, cuss words from the heartland that Piyush Pandey used with gay abandon turned things upside down in the old world order."
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