Advertising
Global Mergers, Local Ripples: Consolidations reshape India's ad land as clients seek 'single-window' partners
Interviews with Tyler Turnbull, Anuj Poddar & Avinash Shekhar
FCB’s Turnbull on India plans; Bajaj Electricals’ Poddar on trends in consumer appliances business; and ZebPay’s Shekhar on the brand’s new campaign.
Tyler Turnbull, Global CEO, FCB
In this episode of Storyboard 18, we speak exclusively with Tyler Turnbull, the new Global CEO of FCB, on his recent visit to India. We also catch up with Bajaj Electricals Limited's Executive Director Anuj Poddar who shares plans for summers, key focus areas for the coming months and the impact of the Covid-19 pandemic on consumer appliances business. Finally, we talk with Avinash Shekhar, the CEO of ZebPay, about their new campaign and advertising of crypto products in India.
SPOTLIGHT
As India eyes global leadership in media, entertainment and gaming, Storyboard18's Digital Entertainment Summit, set to take place on June 27 in the capital, will spotlight the bold strategies, policy pathways and creative innovations shaping the future of the industry.
Read MoreIN PHOTOS: At Global Pioneers Summit, visionaries chart the future of business and creativity
From the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.