Digital
Leading with purpose creates wins for consumers, community and country: Hina Nagarajan of Diageo India
For a believer no proof is necessary, for a non-believer no proof is enough: ITC's Sameer Satpathy
In an interview with Storyboard18’s editor Delshad Irani, Sameer Satpathy, CEO - personal care, ITC, talks about building brands with a purpose.
Sameer Satpathy, CEO - personal care, ITC
In a conversation with Storyboard18’s editor Delshad Irani, Sameer Satpathy who is ITC’s personal care division CEO, tells us more about "hand ambassador" Sachin Tendulkar and ITC's focus on the triple bottom line, business, brand and societal impact of higher-order purpose driven initiatives and how the measure of their success has evolved.
Satpathy says, “For a believer no proof is necessary and for a non-believer no proof is enough,”
The interview first aired on CNBC-TV18. Watch it here.
SPOTLIGHT
At the Storyboard18 DNPA Conclave 2025, Union Minister Ashwini Vaishnaw spotlighted the critical role of traditional media in an evolving digital landscape. He emphasized that such gatherings can aid the govt in formulating more effective policies for a balanced and sustainable media ecosystem.
Read MoreIN PHOTOS: At Global Pioneers Summit, visionaries chart the future of business and creativity
From the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.