Digital
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Kartik Mohindra, CMO, Pernod Ricard India on innovation of the existing portfolio of brands
In an exclusive interview with Storyboard18, Kartik Mohindra, chief marketing officer, Pernod Ricard India talks about the brands plans to continue its premiumisation drive, introduction of premium global innovation and focus on consumer experiences.
Kartik Mohindra, CMO, Pernod Ricard India
Pernod Ricard India is planning to continue its premiumisation drive. The company will also focus on innovation in the existing portfolio of brands, introduce premium global innovations to India and drive consumer experiences. Kartik Mohindra, Chief Marketing Officer, Pernod Ricard India, shared his plans for 2023. “We, as a company, are doing exceptionally well. The year has been good. We are looking at closing on a high. When it comes to the future, India remains one of the biggest and the fastest growing markets in the world for Pernod Ricard,” he said.
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SPOTLIGHT
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