Brand Makers
Priya Nair appointed new CEO and MD of Hindustan Unilever, replaces Rohit Jawa
Marketing Recoded – Season 2 ft. PepsiCo India's Saumya Rathor
Saumya Rathor, category lead, Pepsi Cola, PepsiCo India, talk at length about traits that every modern marketer should possess and more.
Saumya Rathor, category lead, Pepsi Cola, PepsiCo India
What does it take to be a modern marketer?
Get a sharp and fast insight into the minds of marketers behind some of India’s buzziest brands in Marketing Recoded.
In this episode, we have Saumya Rathor, category lead, Pepsi Cola, PepsiCo India, talk at length about traits that every modern marketer should possess. She also shares her views on some of the most overrated things in the marketing industry today. According to Rathor, "marketers are growth architects and catalysts of change." Rathor is with PepsiCo India since 2019. She has also worked with legacy brands like Marico, ITC, and Amazon.
SPOTLIGHT
The Storyboard18 Digital Entertainment Summit (DES) unpacked India's strategy for leading the digital entertainment economy, with top policymakers where they putlined how talent, technology, and governance would fuel future-ready growth.
Read MoreIn Photos: At DES 2025, India charts ambitious course for digital entertainment leadership
At the Storyboard18 Digital Entertainment Summit in New Delhi, policymakers and industry leaders outlined how talent, technology, and governance will drive India’s push to dominate the global entertainment economy.