Tinder's Melissa Hobley on Gen Z and new-age dating trends

Melissa Hobley, global CMO, Tinder shares her thoughts on Gen Z dating techniques and other trends to watch out for in 2023.

By  Storyboard18| Jun 1, 2023 6:11 PM
Melissa Hobley, global CMO, Tinder

Most of today's generation below the age of 30 using dating apps to find partners for themselves. Gen Z holds the biggest half of the pie with maximum reliance and use of dating apps. In this hyper-social world, where most activities can take place on the phone, dating too has become, easy, quick and mostly stress-free. Melissa Hobley, Global CMO, Tinder talks to Storyboard18's Shibani Gharat about the new-age dating trends in 2023 and Tinder's plans for the future.

Watch now.

First Published onJun 1, 2023 6:11 PM

SPOTLIGHT

How it WorksMIB’s Ashwini Vaishnaw at Storyboard18 DNPA Conclave: Govt working for fair compensation for media houses

At the Storyboard18 DNPA Conclave 2025, Union Minister Ashwini Vaishnaw spotlighted the critical role of traditional media in an evolving digital landscape. He emphasized that such gatherings can aid the govt in formulating more effective policies for a balanced and sustainable media ecosystem.

Read More

IN PHOTOS: At Global Pioneers Summit, visionaries chart the future of business and creativity

From the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.