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GOAT Brand Labs raises $21 million to drive omnichannel expansion
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While much of the conversation on attention has been centred on digital advertising, Rajiv Gopinath, Chief Solutions Officer, Publicis Media Services, talks about how the concept of attention in print media has received less attention. He sheds light on the effectiveness of various ad placements in print, based on his analysis.
TRAI puts NCF under forbearance; Watching dish and cable TV may become cheaper
Epic Games CEO to fight against Apple’s app store policies