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OTT
Netflix doubles down on AI innovation to enhance storytelling and advertising efficiency
OTT
From Screen Time to Play Time: Can ads and games power Netflix’s $120 billion valuation
Digital
Netflix, Prime Video, Zomato call for govt collaboration; Stakeholders raise red flags in M&E policy
Advertising
California bans loud ads on streaming platforms
How it Works
Delhi HC summons Red Chillies, Netflix, Meta, Google in Sameer Wankhede’s ₹2 cr defamation suit over Aryan Khan’s Netflix show
OTT
Breaking: Netflix partners with IICT to boost AVGC-XR ecosystem in India
OTT
Bollywood braces for Trump tariff blow, industry demands tit-for-tat taxes
OTT
Trump announces 100% tariff on foreign-made films; Netflix, Warner Bros. brace for impact
Brand Marketing
Netflix and AB InBev ink Global Brand Partnership
How it Works
Aryan Khan’s The Ba***ds of Bollywood lights up Times Square, cementing global push with Netflix