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Adtech regulation a priority for Modi govt in third term: MoS Rajeev Chandrasekhar
Kia has rolled out a new campaign ‘Tech is now Badass’ for the New Seltos powered with Kia Connect. Starring Bollywood actor Bobby Deol embodying the'Badass' persona, the campaign epitomizes the Seltos, appealing to customers who crave tech-driven mobility experiences.
The teaser begins with Bobby Deol activating the New Seltos X-Line using the Kia Connect application on his watch, emphasizing its advanced technology and seamless connectivity.
Both Seltos and Lord Bobby will be seen mirroring each other's style, boldness, and charisma in the main film, making this collaboration truly electrifying.
A recap of Storyboard18's biggest interviews from 2023. Get all the insights from our conversations with leading Indian and global CEOs and founders from the brand, marketing and media world.
Read MoreSony Group Corp on Monday called off its merger with ZEEL, after two years of negotiating the $10 billion deal.