YES Securities launches #GiftHerTheFuture campaign for Mother's Day

Through the ad film, YES Securities aims to empower mothers and support the idea that they are capable multitaskers who can simultaneously nurture their families and pursue their career goals.

By  Storyboard18| May 10, 2024 10:41 AM
The campaign aims to inspire mothers to take the first step towards shaping their future while managing their motherhood responsibilities.

YES Securities has launched its Mother's Day campaign, #GiftHerTheFuture as a tribute to the idea that mothers are more than just moms. The campaign aims to inspire mothers to take the first step towards shaping their future while managing their motherhood responsibilities.

The campaign invites mothers seeking part-time employment to explore opportunities with YES Securities.

Through the ad film, YES Securities aims to empower mothers and support the idea that they are capable multitaskers who can simultaneously nurture their families and pursue their career goals. The ad film campaign is live across all social media platforms of YES Securities.

Speaking about the campaign launch, Anshul Arzare, Managing Director & CEO of YES Securities India Limited, says "We strongly believe that motherhood is about empowering women to reach their full potential and bringing out their versatility. Our #GiftHerTheFuture campaign is a testament to the strength of mothers and an invitation to explore new horizons without compromise. We believe every mother deserves a chance to follow her passion beyond daily duties. Hence, as part of our Mother’s Day campaign, we are opening our doors to mothers who are seeking part-time job opportunities. We hope our campaign will encourage homemakers to take the first step towards shaping their future and chasing their dreams."

First Published onMay 10, 2024 10:41 AM

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