Advertising
Co-lead or crown? Tussle for Omnicom–IPG leadership race in India heats up
Bhawna Sikka to join Adidas India as CMO: Exclusive
Bhawna Sikka is set to join the sportswear major Adidas from Haleon, as per industry sources.
Bhawna Sikka began her career at Nestle, where she held several key roles. As the senior brand manager - healthcare nutrition, Sikka was responsible for complete alignment of marketing strategies and products of Nestlé’s acquired health care nutrition portfolio.
Bhawna Sikka, who was the category lead - Oral Healthcare, Haleon India (formerly GSK Consumer Healthcare), is set to join sportswear major Adidas as chief marketing officer, as per industry sources. Sikka is set to take over the role which was held by Sunil Gupta who left to join Delhi Capitals as chief executive officer.
Sikka began her career at Nestle, where she held several key roles. As the senior brand manager - healthcare nutrition, Sikka was responsible for complete alignment of marketing strategies and products of Nestlé’s acquired health care nutrition portfolio. The portfolio acquired from Novartis Nutrition globally was integrated in India in 2010. Sikka has led work for assimilation of the range in Nestlé and a complete business and communication relaunch in 2012.z
Her innings at GSK Consumer Healthcare India began in 2016 as the global marketing manager - ENO, India subcontinent.
SPOTLIGHT
According to LinkedIn’s research with over 1,700 B2B tech buyers, video storytelling has emerged as the most trusted, engaging, and effective format for B2B marketers. But what’s driving this shift towards video in B2B? (Image Source: Unsplash)
Read MoreArattai App: All you need to know about Zoho’s made-in-India "WhatsApp killer"
Discover Arattai, Zoho’s made-in-India messaging app. Features, privacy, user growth, and how it compares to WhatsApp in 2025.