Digital
Leading with purpose creates wins for consumers, community and country: Hina Nagarajan of Diageo India
DDB Mudra Group's MudraMax promotes Deleise Ross as senior vice president and head of business
Deleise Ross led MudraMax as associate vice president.
Deleise Ross's innings at DDB Mudra Group began in 2018 as senior partner - client leadership.
MudraMax (part of DDB Mudra Group) has promoted Deleise Ross to the position of senior vice president and head of business. Ross will report to Rammohan Sundaram, president – integrated media, DDB Mudra Group, and lead business operations for West as well as the South division, stated a media portal.
Ross began her career at Madison Media and went on to work across Mindshare, Madison World and Carat.
Her innings at DDB Mudra Group began in 2018 as senior partner - client leadership. Her expertise ranges from consumer insights, media trends, and data analytics to craft integrated and customised media plans that reach and engage the target audience across multiple channels and platforms. She has worked on a varied portfolio across categories which include brands such as Adani Wilmar, Jazeera Airlines, PNB Housing Finance, Nuvama and Relaxo – Sparx.
SPOTLIGHT
At the Storyboard18 DNPA Conclave 2025, Union Minister Ashwini Vaishnaw spotlighted the critical role of traditional media in an evolving digital landscape. He emphasized that such gatherings can aid the govt in formulating more effective policies for a balanced and sustainable media ecosystem.
Read MoreIN PHOTOS: At Global Pioneers Summit, visionaries chart the future of business and creativity
From the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.