Advertising
Global Mergers, Local Ripples: Consolidations reshape India's ad land as clients seek 'single-window' partners
MudraMax (part of DDB Mudra Group) has promoted Deleise Ross to the position of senior vice president and head of business. Ross will report to Rammohan Sundaram, president – integrated media, DDB Mudra Group, and lead business operations for West as well as the South division, stated a media portal.
Ross began her career at Madison Media and went on to work across Mindshare, Madison World and Carat.
Her innings at DDB Mudra Group began in 2018 as senior partner - client leadership. Her expertise ranges from consumer insights, media trends, and data analytics to craft integrated and customised media plans that reach and engage the target audience across multiple channels and platforms. She has worked on a varied portfolio across categories which include brands such as Adani Wilmar, Jazeera Airlines, PNB Housing Finance, Nuvama and Relaxo – Sparx.
As India eyes global leadership in media, entertainment and gaming, Storyboard18's Digital Entertainment Summit, set to take place on June 27 in the capital, will spotlight the bold strategies, policy pathways and creative innovations shaping the future of the industry.
Read MoreFrom the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.