Former TCS CMO Rajashree R joins Tech Mahindra as chief growth officer

Rajashree R will be the chief growth officer for Tech Mahindra’s America Strategic Verticals.

By  Storyboard18| Jan 23, 2024 7:32 AM
Rajashree R, who previously served as the chief marketing officer transitioned into the role of a vice president. Abhinav Kumar, who had served for 21 years at TCS stepped into her role as the CMO.

Rajashree R, who led Tata Consultancy Services as chief marketing officer, has joined Tech Mahindra as chief growth officer for its America Strategic Verticals.

She said, " I found my search ending at Tech Mahindra—an inspiring leadership, a great set of customers, amazing talent, a rich heritage, all on a foundation of great culture. My focus will be on growing Americas - a strategic market for Tech Mahindra."

Rajashree started her career with Ramco Systems, and joined TCS as head, retail solutions group.

Towards the end of July 2023, TCS announced leadership changes at its senior level which became effective from August 1. K Krithivasan, who was previously global head for banking, financial services and insurance, took over as the chief executive officer.

Rajashree, who previously served as the chief marketing officer transitioned into the role of a vice president. Abhinav Kumar, who had served for 21 years at TCS stepped into her role as the CMO.

First Published onJan 22, 2024 10:45 PM

SPOTLIGHT

Special CoverageCalling India’s Boldest Brand Makers: Entries Open for the Storyboard18 Awards for Creativity

From purpose-driven work and narrative-rich brand films to AI-enabled ideas and creator-led collaborations, the awards reflect the full spectrum of modern creativity.

Read More

“Confusion creates opportunity for agile players,” Sir Martin Sorrell on industry consolidation

Looking ahead to the close of 2025 and into 2026, Sorrell sees technology platforms as the clear winners. He described them as “nation states in their own right”, with market capitalisations that exceed the GDPs of many countries.