Advertising
Co-lead or crown? Tussle for Omnicom–IPG leadership race in India heats up
Azhar Iqubal, who was the co-founder and CEO of Inshorts, has taken over the news aggragator and content distribution company as chairman. Deepit Purkayastha will take over as the chief executive officer.
Iqubal co-founded the company as a Facebook page along with Purkayastha and Anunay Arunav, where in 2013, Inshorts was released as an app.
In 2015, it was released on Apple iPhones and was shortlisted for the third batch of Nasscom's 10,000 startups, as stated in ET.
According to LinkedIn’s research with over 1,700 B2B tech buyers, video storytelling has emerged as the most trusted, engaging, and effective format for B2B marketers. But what’s driving this shift towards video in B2B? (Image Source: Unsplash)
Read MoreDiscover Arattai, Zoho’s made-in-India messaging app. Features, privacy, user growth, and how it compares to WhatsApp in 2025.