Advertising
Layoffs in Adland: Omnicom's acquisition of IPG nears finish line. But at what human cost?
Pidilite Industries brings on board Manish Dubey as chief marketing officer
In his prior role at ICICI Prudential Life Insurance, Manish Dubey held the position of chief of marketing and e-commerce.
Manish Dubey began his career at Asian Paints as group brand manager and went on to work across General Mills and ICICI Prudential Life Insurance Company.
Pidilite Industries, a leading manufacturer of construction, specialty chemicals and art and craft products has appointed Manish Dubey as its chief marketing officer (CMO).
Commenting on the development, Bharat Puri, managing director, Pidilite Industries, said, "We are delighted to welcome Manish Dubey to the Pidilite family. His deep expertise in branding, digital marketing, and leadership will undoubtedly strengthen our marketing strategies and contribute to our continued success."
In his prior role at ICICI Prudential Life Insurance, Dubey held the position of chief of marketing and e-commerce. An alumnus of IIM Bangalore, Dubey has also held senior marketing positions in companies like General Mills and Asian Paints.
On his new assignment Dubey said, “Pidilite's focus on building iconic brands and solid customer connect keeps them at the industry forefront. I'm excited to join the company and use my experience to further drive impactful marketing and digital strategies.”
SPOTLIGHT
According to LinkedIn’s research with over 1,700 B2B tech buyers, video storytelling has emerged as the most trusted, engaging, and effective format for B2B marketers. But what’s driving this shift towards video in B2B? (Image Source: Unsplash)
Read MoreExplained: Standing Committee’s draft report on India’s fight against Fake News
India’s parliamentary panel warns fake news threatens democracy, markets and media credibility, urging stronger regulation, fact-checking, AI oversight and global cooperation.