Advertising
Global Mergers, Local Ripples: Consolidations reshape India's ad land as clients seek 'single-window' partners
Timex Group has appointed Varun Malik as general manager - marketing and senior management personnel. Prior to this, he was the marketing head at Shalimar Paints, where he led marketing strategy and execution, focusing on driving brand visibility, business growth and market penetration in India's paints sector.
Malik is a marketing professional with over 16 years of experience in various aspects of marketing, brand building & management, marketing strategy, lifestyle marketing and storytelling.
At Shalimar Paints, his core role was in brand strategy & GTM planning, digital brand building, influencer & loyalty marketing, trade marketing, NPD from creation to incubation, content marketing & lead generation campaigns, social listening & analytics to strategize the moves.
Malik previously worked with M/s HyFun Foods as brand marketing head, and in various roles across marketing domain with Reebok India, Times of India, DLF India, Samsung Electronics etc.
As India eyes global leadership in media, entertainment and gaming, Storyboard18's Digital Entertainment Summit, set to take place on June 27 in the capital, will spotlight the bold strategies, policy pathways and creative innovations shaping the future of the industry.
Read MoreFrom the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.