Digital
Leading with purpose creates wins for consumers, community and country: Hina Nagarajan of Diageo India
The Cellular Operators Association of India (COAI) has called for a prohibition on the sale of Wi-Fi 6E routers that operate on the 6GHz spectrum band for data transmission. Alleging that these routers are being sold through various e-commerce platforms like Amazon and Flipkart, by offline traders, COAI, whose members include Reliance Jio, Airtel, and Vodafone, has sent a letter to the Department of Telecom (DoT) on April 15.
In the letter, COAI highlighted the absence of a government decision regarding the use of frequencies in the 6GHz spectrum band. The association argued that selling equipment for 6GHz band utilisation without proper assignment or declaration by the government is illegal and should be immediately banned in the country.
“We would like to submit the DoT is yet to take a policy decision related to the six GHZ brand utilisation. Therefore, any sale of such Wi-Fi 6C products which utilise the six GHZ spectrum band, in delicensed manner is illegal and such sale would only result in unauthorised transmissions in our country, COAI director, general SP coach said in the letter,” said SP Kochhar, Director General of COAI.
At the Storyboard18 DNPA Conclave 2025, Union Minister Ashwini Vaishnaw spotlighted the critical role of traditional media in an evolving digital landscape. He emphasized that such gatherings can aid the govt in formulating more effective policies for a balanced and sustainable media ecosystem.
Read MoreFrom the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.