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IPO-bound Ather Energy plans aggressive marketing push to strengthen EV brand
Ather plans to utilize Rs 300 crore of its net proceeds to fund advertising and marketing efforts in the upcoming years.
Britannia MD Varun Berry joins Asian Paints board as independent director
Varun Berry is Vice Chairman and Managing Director of foods major Britannia Industries Limited.
Marico aims to grow food biz at 20-25% CAGR, scale to 2x by FY27
Chairman Harsh Mariwala said with the continued impetus to the 4Ds (Diversification, Distribution, Digital, and Diversity), the company is moving fast toward becoming Marico 3.0.
IFFCO Tokio General Insurance elevates Subrata Mondal to MD and CEO
Previously, Subrata Mondal led IFFCO Tokio General Insurance as executive vice president and chief underwriting officer.
Unilever ropes in Diageo's head of media Isabel Massey for a global role
Isabel Massey joins FMCG major Unilever as global head of integrated brand experiences.
Stay tuned to Storyboard18's FAST FIVE from the world of advertising, marketing and business of brands.
As India eyes global leadership in media, entertainment and gaming, Storyboard18's Digital Entertainment Summit, set to take place on June 27 in the capital, will spotlight the bold strategies, policy pathways and creative innovations shaping the future of the industry.
Read MoreFrom the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.