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Advertising
Virality Over Value? Is India’s iconic brand-building playbook at risk in age of influencers
Brand Makers
Apple posts $94 billion in quarterly revenue, driven by iPhone surge and services growth
Brand Marketing
Bajaj Electricals' Rajesh Naik on Mumbai Coastal Road Project and enhancing urban landscape for future generations
Special Coverage
The rise of the omnichannel D2C brand: A seamless journey for modern consumers
Brand Marketing
Disney CEO Bob Iger on Reliance deal: It’s kind of the best of both worlds
Quantum Brief
Brands display sportsmanship spirit after World Cup loss
Quantum Brief
Hero MotoCorp's Vida launches new ad campaign with Wieden+Kennedy India
How it Works
Customers don’t need influencers to tell them about chemicals in food, says iD Fresh founder Musthafa PC