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Brand Marketing

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Share the Spotlight

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The Visionaries

MEDIABRANDS

Television

Balaji Telefilms bets big on OTT, YouTube to drive growth amid rising screen time

Balaji Telefilms mentioned that it will be elevating its YouTube content and accelerate content generation for its streaming platforms, including ETV and Aha

Brand Makers

IPG Mediabrands wins ITC’s media and digital accounts

The Rs 600 crore-plus business has moved from GroupM’s Wavemaker.

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Brand Makers

Priya Nair appointed new CEO and MD of Hindustan Unilever, replaces Rohit Jawa

Advertising

Microsoft's Cindy Rose to succeed Mark Read as WPP CEO

Advertising

‘Sham’, ‘scam’: Cannes Lions-award winning ads under public scrutiny

Brand Marketing

30% surge in footfalls, 40% repeat fans, why India's concert economy is exploding

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Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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