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From coffee to masala chai: Decoding the Indianisation of Starbucks

Quantum Brief

Mast & Meh - The best and worst ads this week

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Tata Starbucks CEO Sushant Dash on their expansion strategy in India

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FMCG firms cut senior roles by 32%; Total headcount shrinks 9.26% in FY25

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Who is Shailesh Jejurikar – P&G’s new Indian-origin global CEO?

Digital

What are Ullu, ALTT, Big Shots, MoodX, Hulchul, Mojflix, Desiflix?: OTT platforms blocked by the govt

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TCS layoffs trigger talent shift as GCCs eye 3.8 lakh tech hires in FY26

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Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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