Advertising
Co-lead or crown? Tussle for Omnicom–IPG leadership race in India heats up
Storyboard18’s first edition of Brand Blitz Quiz is truly national. Brand Blitz Quiz, which is India's first panel business quiz show, received over 600 registrations from different corners of India. From Shillong, Bokaro, Thrissur to Tezpur, Surat and Trichy, and from top metros cites in the country, Brand Blitz Quiz got madvertising geniuses from across India together for the National Prelims.
Our quiz master Sai Ganesh, founder of India Wants To Know, was joined by Devaiah Bopanna, co-founder, Moonshot and Saksham Jadon, founder and CEO, Youngun. The duo shared lesser known brand stories and fun-facts on some of India's most viral ad campaigns.
According to LinkedIn’s research with over 1,700 B2B tech buyers, video storytelling has emerged as the most trusted, engaging, and effective format for B2B marketers. But what’s driving this shift towards video in B2B? (Image Source: Unsplash)
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