Agency News
'Why buy a network that even Dentsu couldn’t fix?': Inside the gamble of Dentsu's international arm sale
Dentsu Creative India Team Speaks On The Historic Year At Cannes Lions
Shibani Gharat talks to Amit Wadhwa & Ajay Gahlaut about ‘Unfiltered History Tour' campaign that put India on the creative world map at Cannes Lions 2022.
A still from The Unfiltered History Tour's campaign video
First-ever Agency of the Year title to an Indian agency – Dentsu Creative Bengaluru, India’s first-ever five Grand Prix haul led by Dentsu Creative bagging three of them, First-ever Titanium Lions to Indian agencies – Dentsu Creative Bengaluru and Ogilvy India.
SPOTLIGHT
According to LinkedIn’s research with over 1,700 B2B tech buyers, video storytelling has emerged as the most trusted, engaging, and effective format for B2B marketers. But what’s driving this shift towards video in B2B? (Image Source: Unsplash)
Read MoreExplained: Standing Committee’s draft report on India’s fight against Fake News
India’s parliamentary panel warns fake news threatens democracy, markets and media credibility, urging stronger regulation, fact-checking, AI oversight and global cooperation.