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WPP, Havas, Omnicom: Are advertising’s biggest holdcos recasting agencies as AI Operating Systems?
Mountain Dew Campaign: PepsiCo’s Vineet Sharma on the new ‘Darr Ke Aage Jeet Hai’
Vineet Sharma, category director- Mountain Dew, Pepsico India, speaks on the brand’s new take on Darr Ke Aage Jeet Hai campaign.
Vineet Sharma, category director- Mountain Dew, Pepsico India
SPOTLIGHT
From purpose-driven work and narrative-rich brand films to AI-enabled ideas and creator-led collaborations, the awards reflect the full spectrum of modern creativity.
Read MoreStoryboard18 Awards for Creativity assemble India’s most prestigious jury
The Storyboard18 Awards for Creativity have unveiled a Grand Jury comprising some of India’s most influential leaders across advertising, business, policy and culture, positioning it among the country’s most prestigious creative award platforms.