Advertising
‘Why will I buy time? I will buy end outcomes’: Tata Motors CMO Shubhranshu Singh
Storyboard18 x Momo Media: Let's Talk - Masculinity in Advertising
The portrayal of men and masculinity in advertising has been through significant shifts in the past two decades. From sole breadwinner to supportive husband to a working wife. From preachy papa to dost daddy. From the complete man to the progressive man. Let's talk about masculinity in Indian advertising. Watch the video. A Storyboard18 and Momo Media collaboration.
Watch the portrayals of men in advertising have evolved over the years.
SPOTLIGHT
Storyboard18's signature initiative 'Share The Spotlight' returns with its Delhi edition, bringing together business leaders and changemakers to honour women rewriting the rules and sparking transformation.
Read MoreIN PHOTOS: At Global Pioneers Summit, visionaries chart the future of business and creativity
From the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.