Quantum Brief
Adtech regulation a priority for Modi govt in third term: MoS Rajeev Chandrasekhar
Over the past two years, we have seen how brands across different sectors and categories have upped their focus on gender issues and have dived into conversations around pay parity, gender equality, equal division of household work, addressing the issue of science, technology, engineering and math (STEM) gap and body positivity and much more.
In this special episode, Storyboard18’s Shibani Gharat caught up with a bunch of women from different fields, who are also consumers of these products, to understand how do they look at these efforts by brands. Do they see any merit in these efforts to empower women or do they look at it as a mere lip service and another way to sell their products? Do they find the portrayal of women in these ads realistic?
A recap of Storyboard18's biggest interviews from 2023. Get all the insights from our conversations with leading Indian and global CEOs and founders from the brand, marketing and media world.
Read MoreSony Group Corp on Monday called off its merger with ZEEL, after two years of negotiating the $10 billion deal.